user acquisition Archives - RocketShip HQ

user acquisition

August 16, 2026

Team Spotlight – Fatima: Curious. Creative. Adaptable.

Meet Fatima, she brings a thoughtful mix of strategy and […]
August 16, 2026

Team Spotlight – Kartik: Agile. Driven. Curious

Meet Kartik, an agile, driven, and curious thinker who has […]
June 4, 2026

Team Spotlight – Priyansha: Curious. Reliable. Observant.

Meet Priyansha, a curious thinker with a knack for spotting […]
May 26, 2026

AppLovin vs Meta creative testing: what actually differs

AppLovin vs Meta (Facebook) ads: AppLovin runs full screen inside apps, Meta sits in a feed people scroll past. How that changes what and how you test.
May 12, 2026

How to A/B test mobile ad creatives at scale

How to A/B test mobile ad creatives at scale: when to let Meta allocate spend, when to run an equal-split test, and what to measure.
May 8, 2026

How to Scale Your Creative Strategy to Thousands of Ads in 2026

Three assets per concept to validate. Tens or hundreds to scale the winners. The workflow that turns one winning ad into thousands of intentional variants.
May 7, 2026

I analyzed 335 Runna ads with AI. What I would do as a creative strategist.

In this episode, Shamanth analyzed 335 Runna display ads and […]
May 7, 2026

How to brief a UGC creator for app and game ads

What to put in a UGC creator brief for app and game ads, where to find creators, what platforms charge, and how to run shoots, revisions and rights.
May 4, 2026

How to choose a mobile user acquisition agency: track record vs system

Short answer: judge the system, not the case studies. Ask […]